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Turn customer feedback into a better roadmap

Turn scattered feedback into themes, priorities and decisions that customers can understand.

Susan Wenscombe · 2 min read

Craftsperson cutting material at a workbench

Turn scattered feedback into themes, priorities and decisions that customers can understand.

Group the underlying needs

Keep the original feedback, then group requests by the problem behind them. Several different feature suggestions may point to the same unmet need.

Close the feedback loop

Explain what the team will explore and what is outside the current scope. Share progress with the people who raised the issue, including when a decision changes.

Written by Susan Wenscombe

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